All Posts by Seneca

About the Author

A born entrepreneur, Seneca Schurbon combines sound business strategy with intuitive insight to help others launch and build their own business. Seneca gives spiritually minded entrepreneurs the next practical step, rather than subjecting them to drink from the firehose of typical business methodology.

May 10

From Slavery to CEO

By Seneca | Working Smarter

When most people start a business on the side of their regular job, the idea is to build it up enough to be able to make ends meet on the business income and then quit. Freedom is the objective, but when quit day comes, are you actually going to be free, or transitioning into more […]

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Dec 26

Kingdom Isn’t Cut-Rate

By Seneca | Psychology of Success

I keep having these conversations with people in business or ministry, or some hybrid of the two, so if you’re one of them, please don’t take this personally. It’s not you; it’s a mindset that’s in the majority of us to some degree. It’s the mindset that says “I don’t see the value in what I […]

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Dec 02

How We Successfully Marketed Our Book

By Seneca | Strategy

I recently co-wrote a book that is selling pretty well considering us three authors are mostly unknowns. This breakdown of our marketing plan was inspired by this conversation on Facebook. We Started With a Proven IdeaWe started before we ever even got the book done. It originated from a monster blog post that seemed to […]

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Sep 13

Websites For Newbies

By Seneca | Tips and Tricks


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If you are feeling intimidated by the idea of building your own website, and wondering if you should hire someone, don’t.  This is only my controversial opinion of course, but I can give you a string of reasons why you should not hire a web designer when you are just getting your presence up on […]

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Jul 16

Money Dissociation

By Seneca | Psychology of Success


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I recently reached a financial goal, as in amount stockpiled.  I have been contending for quite awhile about financial keys, and since my business is emotional healing, that has been an obvious bent for me.   I have observed poverty mentality in action, and paid close attention to how different people view money and how that […]

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Jun 07

You Can’t Do That On The Internet!

By Seneca | Strategy


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I’m a dyed in the wool internet marketer, but every once in a while I find it valuable to get out from behind the screen and have some face to face conversations. A really fun and efficient way to do this is via fairs, festivals, trade shows, conferences etc.​Every time we contemplate one of these, […]

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May 29

Survival on the Fringe

By Seneca | Psychology of Success

Calling all the renegades, pioneers, square pegs in round holes and those who are just plain “out there.” Also calling the torn, the fearful, the dying to fit in, or trying not to be noticed. You are two sides of the same coin and I’d like to make sure you come out the head and […]

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Apr 08

How to Save Time & Grief With Your Ideas and Start a Business With No Money

By Seneca | Working Smarter


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The vast majority of people do things the total opposite of what I’m about to suggest here.  They think up an idea, decide to take the risk, spend a good bit of time, money and energy getting all their ducks in a row until finally one brave day in the future, they open for business. […]

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